Community Marketing Initiative

Who owns this one? Tried setting up a new one but the main handle is taken as is “zenon” and zenonnetwork without underscore

Let’s get more links on there

I don’t know.

You can try zenon_community

Who is doing marketing for Zenon now?

We need a marketing campaign from A to Z:

  • Twitter engagement: verified accounts with sponsored posts and threads with interesting information
  • Reddit engagement: AMAs, posts and threads about current and future developments
  • Web3 campaigns: QuestN is promising and can bring users
  • Discord engagement
  • Presence on other social media networks for example TikTok and Instagram (focused on hype/ alien theme)

Without a clear marketing campaign and an aligned community effort, we won’t be able to gain adoption.

Everyone compains about the price, but no one wants to do what is mandatory to bring more buyers.

Our objective should be at least $10 until September.


A community team for this initiative must be formed. Who’s in? I’m prioritizing the relaunch of the under the new codebase so that we have updated content, without its release I can’t update the current site. I’m not free to campaign at the moment, community has to take charge here.

The best campaign would be a good PA and a good PA would come with a good campaign. How to? The thing would be to reach outside of the Zenon little bubble. The market is not really receptive to slamming imo. Some people brought up the idea of being visible on Messari or others serious platform so we get the right people in. Having a real difference VS others L1 could help. Right now our base layer is unfinished and therefore hard to market thought.

Twitter spaces with other communities would help. I can reach out to some Ordinals projects or even L1. But we need a leverage for bringing big guys on such events.

EDIT: somewhere in July Scirockoe and myself would love to do a space with let’s say BTC Machines about NFTs, Ordinals and ZNN.


I would love to have someone with sales experience to steer the narrative. While it is true that our base L1 is in an unfinished state, what needs to be done is highlight its benefits: 5 years of decentralization, dual-economy that addresses PoS limitations, the audacity of founding devs to maintain the L1 as lean as possible while anticipating a layered scaling approach (proven right by the recent boom of Layer-2’s), etc…


Sales experience in web2 is absolutely meaningless in crypto though.

This is a great point and probably warrants its own forum thread for Zenon Business Development which is a distinct strategy from pure play marketing.

Getting in front of promising new projects/DAOs, etc. who are still undecided on which chain to build on for example would bake in the marketing and distribution for Zenon/NoM already.

This is also entirely incorrect. Underlying sales principles are pretty timeless and product-agnostic, it’s just the strategy and context changes depends on what is being sold. Great sales teams can adapt to any industry and end up only selling on something they believe in anyways.

Convincing a group to build on NoM is sales any way you cut it.

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Who said anything about web2? I’m talking sales of any kind.

I’m sure if I input my paragraph into chat gpt, it would say something about how when selling you don’t want to mention the features (what I did) but instead talk about the benefits to the end-user. I should have highlighted instead:

  • You are not getting rug pulled.
  • You can farm two coins, one might pump more than the other.
  • Mr. Kaine cannot be killed and bring the price of your coin down.

I’m talking about the fundamental principles of sales.

I’ve seen countless salesmen gurus and experts desperately failing in crypto so it might not be as agnostic as you think it is. I mean, look at ZNN.

Let’s not reference sample pools of losers.

Here are some examples of winners of both direct and indirect partnerships:

-Polygon x Stripe
-Polygon x Nike
-Solana convincing Helium to switch networks and securing a T-Mobile deal in the process
-Near Protocol x SailGP
-dYdX moving from ETH to Cosmos
-RNS.ID and the entire country of Palau
-BTC and the entire country of El Salvador

Unlike other L1s, we wouldn’t be selling dogshit and if we’re all on this forum than obviously we believe in NoM. Sales is an extension of this belief and any failures along the way are just learnings/data points, not a death sentence.

Is that why Polygon striking one massive deal after another with some of the biggest brands out there? All they do is enterprise sales. Their tech is shit but they don’t try to pretend knowing better how to sell to those who matter.

You obviously have 0 ideas about what’s going on behind the scene on Polygon. Heard about network? Do you even know who was their MM who gave them this kind of PA? All I heard about ZNN and marketing is about Twitter campaigns and normies targeted marketing. If you talk about facilitators, then it’s a different story.

Count me in.

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Same. But really we’d need the L1 finished to look serious towards reviewers and people with a bit of a crypto background


If we go by this logic, we’ll never be “done”. The foundation is already here, there are only a few components that need to be finished.

There are already countless things that NoM has and other networks don’t. Why do you like limiting yourself?

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Count me in on any of the AMAs.

And @aliencoder is right, there is plenty to offer. Many projects have long term horizons that sync up perfectly with NoM evolution.

Prime example of long cycle sales are Boom (founded 2014) supersonic jets and first customer flights with United slated for 2029. That’s 15 years of preparation and their sales team is the best in the biz.

There are many L1s who have grown/marketed with much less. This is our moment/inflection point but we have to all get on the same page to seize it and row in the same direction.

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Exactly. 90% of L1s are about “scalability” and “1 trillion TPS”, but very few offer decentralization and enhanced security (through PoW).

Also 90% of L1s are actual companies (backed by VC money) that can disappear tomorrow if they run out of funds or due to regulatory pressure.

We have something that they will never have: principles & an actual community.


I don’t know. The sentinels implementation seems kinda important no ? In its current state the NoM is a traditional dPOS network at 10 tps. I’m unable to shill that unless I’m missing something important.


Then stop downplaying others’ efforts or find another thread to spew this. Don’t let your excuses/criticisms be a scapegoat for actually doing work, esp. on the forums.

It saps the energy out of all the other constructive efforts.

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