Hey guys. I’ve been creating content for Zenon for 2 years now, the articles as well as the storybook. The goal being to educate people about Zenon and to present Zenon in a positive light.
Their reception has been positive, and my performance data is rudimentary, but it shows that when we started pumping about a month ago, my stuff got 200 views in the span of 3 days, and has had another 300 views since then, so I think I contributed to the narrative which helped our recent growth and onboarding new people.
I’ve been encouraged to seek funding support from the DAO, so I’ve made this proposal for 5k ZNN and 50k QSR.
EDIT for additional comment:
As for data, personal effort and future value:
I went back over my medium which has 30+ articles of a marketing/educational nature. They have 3850 views combined, which is quite high when you consider how under the radar Zenon is – it’s arguably punching above its weight there. There are also some Twitter metrics to support, so the Storybook had 218 link clicks, 7672 impressions on Twitter. It is about 40% a historical timeline, 20% educational and 20% future roadmap.
All of this content took me many, many hours to make. Easily north of 200 hours which I put in during the bear with a crashed price. The opportunity cost for such an endeavour is heavy.
And I’d like to point out that many of the articles have future value – for example, stuff I wrote earlier in the year helped with the recent pump we had when there was that burst of 500 new views I mentioned. In another 6 months, those same articles will be reread and explain the same things for new people to read.