The styling produced is pretty dated IMO. I get that hours were spent, but we can all say that we’ve spent a ton of hours around here without getting paid.
These are not benchmarks man. Impressions mean nothing when it comes to proving that it converted new ZNN buyers (plus the entire market pumped in that period). The more you use this narrative, the more it sounds like you’re making things up as you go, because really deep down you know that you have 0 way to prove the conversions.
This is what I mean when I say that it’s easy to spend money in marketing, and very hard to prove the value they convert. The way a performance marketer would prove this would be:
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Setup cross-domain tracking from their campaign landing pages with some interface which supports wZNN swaps.
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Run ads, and measure if within a 30-60 day window any user sessions can be attributed wZNN buys.
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Calculate the volume converted to the greater wZNN market volume.
My systems will do exactly this ^ given that I collaborate with a DEX to support the tracking systems (and I have a few contacts / candidate DEXes lined up that I’ll reach out to in due time).
This is so vague. And doesn’t explain what funnel strategy will be used. Please give an example of the messaging used for an entrepreneur to come to AZ? “Build zApps?” – we don’t even have smart contracts yet man. Sales teams.. to do what? Define them.
Via TikTok… okay, how will you target them? Hashtags? Which ones? Why?
And then… okay once they click your ad, what happens next? How can you prove that the touchpoints convert to an AZ submission? Are you planning to integrate tracking in the syrius wallet? (because @cryptocheshire and I spoke about what it would take to enable performance marketing from web down to a locally hosted wallet, it’s a lot of work to get those systems set up).
It just sounds like you want billable hours, with no actual strategic plan or focus. It’s all over the place.
100%. We need to narrow down on goals and define strategies for each campaign via unique proposals.
It’ll be great to see your real metrics once zenon.org / attribute gives you landing pages and/or links that have all the tracking systems setup. It’ll all be public for any content creator to use, and prove their value. For now however, you don’t have the tracking abilities and therefore any and all claims of performance should be taken with a grain of salt. There’s a lot more dynamics in the market than impressions.