My recommendation to get started:
Campaign type: Community-led AMA’s
Audience: Gem Hunters / Infra Operators
Platforms: Telegram Groups / Discord / Twitter Spaces / Facebook Groups / Live Twitter Threads / Binance Live
Requirements:
- Build a squad of AMA coordinators + writers/speakers (if live via voice).
- Aggregate in the forums a public list of such groups that fit the above profile.
- Develop a cold reach out approach i.e. how do you introduce Zenon to the group + ask for an AMA?
- Develop an incentive for the group to participate. A giveaway of some ZNN/QSR funded via AZ? Could force AMA participants to receive their first ZNN/QSR + be asked to run an embedded node via SYRIUS. The goal is to have them experience the ease of syrius + speed of the network.
- Shill the various roles available: delegator, staked, LP, pillar etc.
- Transcribe the AMA’s to be reposted as Twitter threads in the outbound to promote both the participating channel/group, and the AMA. We can promise RT’s from ZenonOrg + other community handles.
- If you want to track performance + prove value drive, make an Attribute link for every AMA (when sharing zenon.org links). Though please advise users that the market for Zenon is no longer Stex + BSC. We’re going to release the new Zenon.Org shortly (currently can’t update the site, an issue with the host will break the website hence why I’m rushing to replace it with the new codebase+ infrastructure).
- The participating channel/group should work with the campaigner for added exposure of the scheduled AMA event (RT’s / hype building etc).
- Important: Should AMA campaigners be paid via AZ for their contributions? IMO yes. Any alien can take such campaign model and develop an AZ proposal.
With the upcoming funnel framework, we’ll be able to push users down a path to install syrius, connect to syrius with WC, engage in some way + measure conversions using Attribute links.
I originally found THORChain RUNE when I was participating in such groups in 2019. We’d get an AMA done + pool as a community to get an allocation of early RUNE tokens. Got a bunch of $0.01 RUNE, which then lead me to buy more + stake.